Employment

Do you want to live and work in a vacation paradise, where you can experience . .

∙ the beautiful beaches of Lake Michigan?
∙ boating, sailing and kayaking on any of the numerous surrounding lakes or rivers?
∙ the lure of state and national forests for your hunting, hiking, snowshoeing or cross-country skiing pleasures?

FloraCraft Corporation, the worldwide leader in the fabrication of floral and crafting products, and, most recently, the proud Supplier of the Year for Walmart, has two openings, 1) for an experienced Marketing Manager and 2) an experienced, Product Manager, Product Development.

 

Marketing Manager

This newly-created position will be responsible for leading the strategic development and maintenance of all consumer packaging, including brand standards, graphic design, print quality and consistency, and compliance to government regulations and changing requirements.

Primary Responsibilities:

∙  Packaging Design Management:  Manage the packaging design of all products, domestic and import, from concept to final printing or finished packaged goods, meeting FloraCraft’s
Design standards and expectations. Solid understanding of the competitive marketplace and the retail environment. Able to understand and communicate government regulations and
requirements to vendors. Must be detail-oriented. Maintain and update current packaging as operational, customer or government needs and standards change.

∙  Sales Support:  Collaborate with sales force to develop in-depth product communications and tools to support the Sales efforts at customer meetings and trade shows. Standardize key
information for consistency in message and product specifications.

∙  Sales Training: Develop, with product managers, sales force training and materials targeted at translating product features and benefits into customer value.

∙  Trade Shows: Manage all aspects of the Trade Show experience including the design of the space, booth structure, graphics, support materials and company events during the show. 

Desired Qualifications:

∙  A graphic design background or experience managing creative staff and/or suppliers is beneficial to this position.
∙  Knowledge of print processes and print quality management.
∙  Plan-o-gram knowledge or experience or a good understanding of the consumer retail environment is beneficial.
∙  Strong written and verbal communication and interpersonal skills.
∙  Ability to write clear RFP specifications for project quotes.
∙  Some project management experience: team player who can work in collaboration with internal and external resources
∙  Trade show booth design and event planning experience
∙  Self-motivated and likes working in an entrepreneurial environment with tight schedules
∙  Capable of handling multiple projects from concept through completion
∙  Creative background or interests a plus

Required Qualifications:

∙  Bachelor’s Degree in Marketing with emphasis on Graphic Design or Design-related course study.
∙  Minimum 3-5 years of Marketing experience
∙  Software:  Microsoft 365 Office, Adobe Creative Suite.

FloraCraft Corporation offers a competitive wage, the opportunity to work with a great team, and good benefits, including vacation, medical, life insurance, short-term disability, job-related tuition reimbursement, 401(k) and profit sharing.

Product Manager, Product Development

This position is responsible for assisting in increasing sales revenue through the development and management of a growing product mix for the craft consumer and floral wholesale markets, as well as expanding retail opportunities.

QUALIFICATIONS

∙  5-7 years of related experience in marketing and product development.  Experience working on import products from inception through manufacturing.
∙  Good technical and specification writing skills.
∙  Proficient in Microsoft Office 365 (Word, Excel, PowerPoint, Outlook), Adobe Creative Suite.  CAD experience/knowledge a plus.

EDUCATION/EXPERIENCE REQUIREMENTS

∙  BA with relevant course major in Marketing and/or Product Management and 5-7 years of related experience in marketing and product development; or equivalent combination of education
and experience

FloraCraft Corporation offers a competitive wage, the opportunity to work with a great team, and good benefits, including vacation, medical, life insurance, short-term disability, job-related tuition reimbursement, 401(k) and profit sharing.

 

Please submit your resume to resumes@floracraft.com