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FloraCraft® Brings Production of Foam Products In-House

Move To Vertical Integration Also Reduces Company’s Carbon Footprint FloraCraft® announced today that it will produce its floral and craft foams in-house, ultimately protecting Michigan manufacturing jobs while reducing its carbon footprint. After more than four decades of utilizing an outside supplier, the Ludington-based manufacturer has made a significant capital investment that will allow its […]

FloraCraft ‘Gift Announcement’ Receives Public Relations Award

For its execution of announcing a monumental gift to its employees, FloraCraft® and its communication partner Sabo PR won a gold award from the West Michigan Chapter of the Public Relations Society of America. In December 2018, FloraCraft Chairman Lee Schoenherr surprised the manufacturer’s 200 employees by announcing he would give nearly $4 million as […]

Chamber of Commerce Names FloraCraft® ‘Business of the Year’

FloraCraft® was recently honored as “Business of the Year” by the Ludington & Scottville Area Chamber of Commerce during its annual dinner on May 4. The company was nominated for its success in producing its own extruded polystyrene, or XPS foam, as well as its contributions to the community. This past December, company owner and […]

FloraCraft® Honors Longtime Employees

Family-owned Business Announces their Wall of Fame Inductees for 2018 FloraCraft®, the world’s leading manufacturer of foam floral and craft products, is recognizing its 2018 inductees into their FloraCraft Wall of Fame.  These loyal, passionate and devoted employees are Mr. Gary Smith and Mr. Alfonzo Padron. The FloraCraft Wall of Fame is dedicated to recognizing […]

Holiday Cheer: FloraCraft Chairman Gives Nearly $4 Million to Employees

Cash Bonuses, Retirement Contributions Showcase Appreciation for Dedication, Hard Work The 200 employees of FloraCraft received an unexpected surprise in their Christmas stockings during Friday’s holiday lunch as company owner and Chairman Lee Schoenherr announced plans to share nearly $4 million with full-time members of his team. Each gift will be based on longevity of […]

FloraCraft® Partners with the Hershey Company

This holiday season, FloraCraft® and The Hershey’s KISSES Company have partnered to create a new family traditions through an array of holiday-inspired foam starter kits. For years, consumers have used Hershey’s KISSES and FloraCraft foam to make their own projects. FloraCraft jumped on the opportunity to take this inspiration one step further by creating design […]

FloraCraft® to Host Santa’s Workshop

Free Community Event Offers Indoor Winter Wonderland to Families Ludington, Michigan, December 5, 2018 – FloraCraft, the world’s leading manufacturer of foam floral and craft products, will host its 7th annual Santa’s Workshop at its Ludington headquarters. On Saturday, Dec. 15 from 10 a.m. to 2 p.m., community members are invited to visit FloraCraft, 1 […]

Remembrance Line

When the need arises to honor a life, you deserve a one-stop shop for everything you need – including easels, saddles, huggers and more. Our Remembrance line offers professional-grade sympathy products for holding flower arrangements, displaying pictures, cemetery solutions and more. Our sturdy collection is here to help your customers make the most beautiful tribute […]

Our History

Our History 1946 – 1947 Leonard Schoenherr and Park Allensworth launch the Foliage Company of America in Ludington, Michigan. Leonard’s nephews, Lee Schoenherr and David Keitzman, begin working for the Foliage Co., picking lush local leaves, ferns, grasses and flowers that would be turned into dried floral arrangements. Little did Lee realize this would be […]


Contact Headquartered in Ludington, Michigan with satellite campuses in Pomona, California, Bentonville, Arkansas and Celaya, Mexico. FloraCraft is the nation’s leader in craft foam product. Please fill out this form if you have questions, and a representative will be in touch. We are looking for a full-time Maintenance Technician and full-time Maintenance Supervisor. Please submit […]