Learn more about the FloraCraft story, including our latest news and blogs.

Head shot of John Nielsen

February 24, 2022

FloraCraft® CFO John Nielsen Named Plastics News CFO of the Year Award Nominee

Since returning to his hometown, Nielsen has implemented valuable financial practices and been involved with growing the Ludington business community FloraCraft® CFO John Nielsen was named a nominee by Plastics News for the 2021 CFO of the Year Award. The award recognizes chief financial executives that go beyond the norm in a financial management role. […]


shaped craft with flowers

February 7, 2022

Galentine’s Day: Invented by Women, for Women

A once-fictitious day has transformed into a popular trend to celebrate and empower women By Amy Steidl Olson, director of product development Whether it’s children handing out small treats to their classmates, teens experiencing their first crush or partners showing their appreciation for one another, we can count on people doing a little bit extra […]


head shots of one female and one male employees

January 4, 2022

FloraCraft Inducts Wall of Fame Class of 2021

FloraCraft® announced longtime employees Linda DeVries and Bill Forrester have been inducted into the company’s Class of 2021 Wall of Fame. The FloraCraft Wall of Fame is dedicated to recognizing and honoring individuals who have contributed to the success of the corporation. DeVries and Forrester are the fifth class to be inducted since the company […]


holiday wreath

December 22, 2021

FloraCraft Supports Local Arts Center Silent Auction

FloraCraft®, the world’s leading manufacturer of foam floral and craft products, continued to support the local Ludington community by donating to the Ludington Area Center for the Arts’ second-annual Festival of Wreaths silent auction, which took place Nov. 26 through Dec. 8. The silent auction included holiday wreaths made by local artists and crafters using […]


October 18, 2021

FloraCraft Nominated for Beyond Plastics Award

For its innovation surrounding FōM, FloraCraft recently was nominated for a Beyond Plastics Award, which celebrates excellence in eco-responsible product and packaging design and initiatives for less single-use plastic across the world. Beyond Plastics is a politically and commercially independent global online platform for environmentalists, packaging designers, engineers and companies to present and exchange eco-responsible […]


Two flowers placed in vase with foam

September 28, 2021

Supply Shortages Offer Opportunities for Unique Floral Products

Supply and demand struggles for florists highlight the benefits of new, innovative products By Dondi Richardson, senior designer Floral and hardgoods shortages continue to impact the floral industry, prompting florists to further tap into their creative minds to work around the issue while continuing to create beautiful floral arrangements. Like floral arrangements, the cause of […]

Media Coverage, Uncategorized

headshots of new board members

August 23, 2021

FloraCraft® Appoints Two New Members to Board of Directors

FloraCraft® has announced Adrienne Stevens and Beau Warren have joined its board of directors. In their new roles, Stevens and Warren will help provide strategic oversight and leadership for the long-term success of the business. “Adrienne and Beau are, first and foremost, great people who fit our company’s culture and identity,” President and CEO Eric […]


June 15, 2021

Beautiful Blooms for Summer

As the dog days of summer approach – and gatherings become safer – many are planning soirées to see their loved ones, family and friends. Utilizing the popularity of DIY videos and influence of social media personalities, we recently partnered with the talented Sarah Campbell of Intrigue Designs to highlight exciting and unique floral projects […]


American Business Awards logo

April 29, 2021

FloraCraft® Receives Second National Award for FōM

FloraCraft’s® breakthrough new product, FōM® with PolyRenew®, has won a silver Stevie® Award for the achievement in product innovation category from the American Business Awards organization. Winning projects demonstrated achievements related to innovation in product design, redesign, manufacturing processes, operations or branding. More than 250 professionals worldwide participated in the judging process to select this […]


April 29, 2021

FloraCraft Hosts COVID-19 Vaccine Clinic for Team Members and Families

As COVID-19 vaccines become more available in Michigan, FloraCraft® made it easy for its team to access the life-saving vaccine. The company hosted a vaccine clinic April 28 at its Ludington facility in partnership with the Mason County Health Department. FloraCraft is also offering a $50 incentive to any employee who receives the COVID-19 vaccination, […]


April 1, 2021

Coming home: FloraCraft brings talent back to Ludington

Many raised in small towns ache for the day they can “get out.” However, as urban life begins to take its toll, it’s not uncommon for those same people to yearn for the charms of their childhood hometowns. FloraCraft is taking advantage of this by recruiting talent back to Ludington. We actively look for professionals […]